10 Proven Trust Signals For eCommerce Websites
No eCommerce site can survive without trust signals. Alone, they are elements that suggest reliability and authenticity to prospective customers; together, they form a digital security blanket that customers can feel at ease in. When potential customers feel at ease,
Content Marketing Tips for Small Businesses
Content marketing is a strategic marketing approach that aims to acquire a clearly defined audience. This marketing technique is the process of developing and publishing valuable, relevant, and consistent content. When executed correctly, the return on investment for content marketing
10 Reasons to use WordPress
WordPress is a content management system (CMS) that enables websites to be created and managed efficiently. WordPress is a popular platform that stands out from its competitors due to its ease of use and relatively low learning curve. A user
Managing your digital presence during coronavirus
The need for an online presence has undoubtedly become more and more prevalent over the years. Businesses now need to manage their website, their social presence, and their search engine rankings although to remain competitively placed within their industry. Admittedly,
HTTP v HTTPS – What you need to know
If it were 2014, not many of us would have indulged ourselves in this HTTP v HTTPS debate with a lot of enthusiasm or even cared about the topic. Thanks to a Google recommendation back in 2014, all websites had
Does website speed affect conversions?
Last year, we looked at to what consumers think when they first land you or website. But, what if users were not even getting that far because your website takes too long to load? For any business, it's an absolute necessity
The importance of professional website design
It's the twenty-twenties, and the era of fierce digital competition doesn't look like easing up any time soon. Where does web design play its part? Presenting your business as professionally as possible is becoming increasingly important. According to a research survey,
What do your consumers say about you?
More than 8 in 10 people are left with a negative first impression of a business if their website is outdated. Whilst it is inevitable that digital marketing should be engrained into your business profile, given the way in which
